Vcap2020 Banner En 02


Van Cleef & Arpels and Tashkeel are calling emerging designers living within UAE, Bahrain, Oman, Saudi Arabia and Kuwait, to submit design proposals for the seventh edition of the Van Cleef & Arpels Middle East Emergent Designer Prize in response to the given theme ‘Flora’.

Flora is defined as all plant life present in a particular region or time, generally naturally occurring native plants. Within the natural biological process of flora, there is an abundance, a plentiful force, infinite in its energy, everlasting and ongoing, always adapting and changing to ensure harmony with its surroundings. Through such resonance, manmade designed structures and environments mimic the natural flora.

Taking inspiration from specific flora found in the Arabian Gulf, designers residing in UAE, Saudi Arabia, Kuwait, Bahrain and Oman are invited to submit designs for functional design pieces that explore the transient beauty of flowers through the theme of ‘Flora’.

Our discovery of flora led to the practice of natural philosophy. Since the beginning, the line, pattern, texture and form inherent in the beauty of plants has been explored. This philosophy regarded plants not just as bodies that are collected for their rarity and curiosity but also as objects that experience constant metamorphosis. Such fundamental natural processes serve as fitting models to explain the ephemeral cycles of transformation within as well as life itself.

Echoing this approach, the call for the seventh edition of the Van Cleef & Arpels Middle East Emergent Designer Prize in collaboration with Tashkeel welcomes applications that seek to integrate craftsmanship and contemporary design in a design inspired by flora. The piece should take inspiration from the structural elements of flora – in part or whole – and seek to reflect man’s role as guardians of Earth’s delicate ecosystem.

Submitted proposals should take the form of contemporary functional products, including furniture, products or lighting. Please note that submissions in the form of designs for jewellery and/or watches will not be considered.



Upon completion of the winners’ manufactured final piece and after the press conference,
the winner will receive an all-expenses paid trip to Van Cleef & Arpels L’ECOLE School of Jewellery Arts in Paris for a duration of seven days.


The call is open to all artists and designers living in UAE, Bahrain, Oman, Saudi Arabia and Kuwait.


Participants are required to submit a completed application form (incomplete and late applications will not be considered). Submissions must include digital files (photos of maquettes, renderings and/or sketches) – a maximum of five images. All images must be in high resolution JPEG or Tiff formats – 300dpi.


Entries must be submitted by 10pm (GMT+4), 25 May 2020 with the subject header (Subject: VAN CLEEF & ARPELS DESIGNER PRIZE 2020 – name of applicant) to [email protected] Files of 10MB or larger can be submitted via

Opening Hours

We are closed today
Open: Saturday - Thursday
Closed: Friday

How to find us



Sun Mon Tue Wed Thu Fri Sat
26 27 28 29 30 31 01
02 03 04 05 06 07 08
10 11 12 13 14 15
17 18 19 20 21 22
23 24 25 26 27 28 29
30 31 01 02 03 04 05
View all events

Stay updated