Clock & Cloud

Clock & Cloud is a Dubai-based multidisciplinary design practice co-founded by Alefiyah Ustad and Reem Shawkat. True to its name, the practice embodies a balance of contrasts—structured yet chaotic, bold yet playful. The team behind Clock & Cloud are thinkers, dreamers, and makers, combining precision with imagination. Their work is driven by curiosity, collaboration, and a desire to reimagine the everyday through design.

Alefiyah Ustad is a multidisciplinary designer with a passion for material research, rooted in innovation and experimentation. Drawing inspiration from her father's glass and metal manufacturing company, she explores the future of materials and processes, blending traditional craftsmanship with emerging technologies.

Reem Shawkat is a multidisciplinary designer specializing in interior design, brand identity, and visual communication. With a strong background in developing brand strategies and crafting user-centered experiences that align with business objectives, her design approach is influenced by Bauhaus principles—geometric, functional, and often playfully whimsical.

Both Alefiyah and Reem grew up in the UAE and hold joint degrees in Product Design and Strategic Design Management from the Dubai Institute of Design and Innovation. Their shared upbringing, creative synergy, and belief in design as a transformative tool to reimagine, question, and connect form the foundation of Clock & Cloud’s ethos.